The Indie Academy Formatting Giveaway

You’ve done the hard work; the book is written, the editing is complete and the cover is designed, but before your masterpiece can hit the shelves, it needs to be formatted.

We’re giving away one free ebook format and one 50% off ebook format. To read more about our formatting options, view the services page.

To enter, simple subscribe to The Indie Academy’s author mailing list via the Rafflecopter link. Winners to be drawn August 6, 2019. Good luck!

Enter to win a free ebook formatting service

** Formatting prizes must be redeemed before December 31, 2019.**


Author Services Giveaway

The Indie Academy’s Author Services Giveaway


Authors – It’s your turn to win some prizes!

The Indie Academy is hosting an author services giveaway with over $2000 in services from 15 different providers.

No matter what stage you’re at with your career, there’s a prize to suit your needs.

Win your next book cover, formatting, editing, teaser graphics, web design or promotional service. Enter one or all of the giveaways and spread the word to earn more entries.

Giveaway runs August 1st – 31st.

Visit the giveaway page now

You Don’t Always Have to Know Where You’re Going

The Indie Academy #24.pngThat’s the beauty of writing – you don’t have to know where you’re going. And the same goes for publishing!

My publishing goals are always changing because I aim to achieve what’s just outside of my capabilities. Next time round, I have more knowledge and reach higher.

Don’t settle for what you’ve always done. Research, try new things and push your boundaries!

Join The Indie Academy

Put your hand up if you’ve made mistakes in your writing career!

The Indie Academy #4Yep, I’m guilty. Because I didn’t know then what I know now. But we don’t always have to make our own mistakes, we can actually learn from others.

I found a bunch of writers who know more than me and I developed friendships with them. We share advice and vent about our failures, but we also talk about our successes and help each other aim higher.

Maybe you’re just starting out and you don’t know where to find other authors. I’ve been in that position too. Actually, back in the early days I didn’t even think I wanted to know other authors. But I was SO wrong. We’re stronger when we’re together.

If you’re a writer, you’re welcome to join our private Facebook group. Often we arrange cheap promotions to participate in but the group is open to any book related discussions too

There’s Literally No Reason Why You Can’t Write A Book

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When I was a kid I used to get pretty bad insomnia, so instead of sleeping I would curl up in bed and tell myself stories. They started out as single scenes but sometimes I got so excited about my imaginary world that I would let the story play out in instalments, each night picking up where I left off.

Sometimes I would whisper the dialogue aloud and many of those characters were with me for months.

They’re my earliest memories of telling stories but at the time I didn’t realise those imagining would become real. Those secret stories didn’t have to exist just inside my head when I was meant to be sleeping.

It didn’t happen in an instant but I let those stories into my life and now they’ve become a career.

If you’ve ever thought about writing a book, you should know that there is literally no reason in the world that you can’t do it.

Don’t Need A PA? Perhaps You Have The Wrong Idea

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You might think you’re not successful enough to hire a personal assistant, or you can’t afford it.

But perhaps you have the wrong idea…

What if you know you need a newsletter but you’re not sure how to build one?

Do you have a new release coming up but you’re not sure how to get the word out?

Social media presence is important but maybe you just don’t enjoy spending time on it?

You can hire our help for as little as an hour a month. We have some clients who only want newsletter building services and it costs them $5 a week. Or social media campaigns that include between 15 minutes to an hour a week – you’re call.

You can change your services anytime. You can add extra hours if you need more work than your originally thought. You’re in complete control.

Visit our website if you’re looking for more information. Or send us an email.

Don’t be a needy writer…

A lot of writers are introverts and love to be alone with their work. That’s what makes us good at what we do. Unfortunately, that also means we’re not so good at promoting ourselves because we don’t enjoy standing on the rooftop chanting our own name.

But the truth is, readers don’t really want us to chant our name anyway. So what do they want?

If someone follows us on social media, they don’t want to see the same link to our Amazon page posted each week. Sure, they need to know where to find our books, but this needs to be done in moderation.

When you think about it, posting that same link over and over is sending the message that it’s all about the author and their sales. Don’t be the needy one in this relationship. Put your readers first. Always. Constantly remind yourself that marketing works best not with a ‘what can you do for me?’ attitude, but ‘what can I do for you?’


Make readers feel important.

Reward them for joining you. Offer them book teasers, run competitions for them or let them choose character names in your next book and most importantly, show them that you’re a real person, not an automation that tells them where to buy your book.

Treat them like you care and they’ll find your books on their own.

And remember, social media presence is just one small part of promotion. To be honest, it’s not the part that’s going to sell the most books. Certainly not when you’re a small fry anyway. Don’t invest all your time on the internet and burn yourself out.

Network with other authors, run cross promotions and book paid ads (these don’t have to be expensive). If you’re not sure where to start find an author who’s doing it right and ask them for advice. Although authors are incredibly busy, so many of them love helping like-minded people.

If you’re an author looking for help, you’re welcome to join The Indie Academy Facebook Group where we talk about book promotions and meet other authors.

Now go and treat your readers like they mean something!

The Sea of Indie Publishing Has Deep Waters


Writing a book is hard work so if you’ve made it to the finish line, you’re already a success. You probably have a bunch of friends and family who are super excited about your new journey and you may have figured out how to publish your book. Everyone who knows you buys a copy and some of them will even share a post for you on Facebook. You’re super excited. Your time has come. The first couple of weeks pass and your sales suddenly stop. You’re wondering why you’ve lost momentum and no one can find your book. You continue posting on social media but no one reacts, and no one buys your book. What went wrong? You feel disheartened and after months of the same, you give up.

Sound familiar?

The sea of Indie Publishing has deep waters and sometimes you feel like you’re out there all by yourself and you have no idea which direction to paddle.


When I first started out, I read all the blogs, listened to all the podcasts, I knew I needed to book promotions and connect with readers, but I had no idea where to find readers or what kind of promotions to book. I worked part-time so I could write and didn’t have enough money to go crazy on advertising. Did that mean I was doomed to fail?

One thing I wish I’d known sooner, was the importance of networking. Indie authors are an incredibly generous bunch and they’re often thrilled to share their successes and failures with you. We might not have big publishers but we’re definitely not alone. Once I made a few writing friends, doors finally opened. I realised there were so many options out there and they didn’t involve me selling my car to run an ad.

There are cheap promotions out there. In fact, there are free promotions out there. And there are plenty of readers searching for your book with no way to find them. If you’re tired of trying to navigate on your own but you can’t afford a big promotional campaign, there are ways to work with what you have.

I know so many new indie authors struggle with this as they float aimlessly in their one man boat. So I created The Indie Academy. A brand new venture that helps indie authors find their way.

I’m offering a whole range of services, from super cheap promo bookings, mailing list help, social media set up, even good old fashioned advice. Basically, you tell me what you’re trying to achieve, I tell you how much it’s likely to cost and you set your own budget. Even if you can’t afford what I recommend, I’d be happy to point you in the right direction!

Click here to visit our contact page if you’re interested in services, or if you just want to join the academy and network with other authors, join my private Facebook group. Everyone’s welcome ♥